MEDICOM TOY TOKYO opening announcement

Medicom Toy will be opening a store in Udagawa-cho, Shibuya-ku, Tokyo on Saturday, August 23, 2025.
New directly managed store on the site of “project 1/6 [1/6 plan]”
"MEDICOM TOY TOKYO" will open.

Since opening in 1996, "project 1/6" has been giving shape to the urge to "want it!"
Inheriting the spirit, "MEDICOM TOY TOKYO"
We are entering the next phase as a “research institute that continues to question toys.”

During the 29-year mission of the "1/6 Plan," toys are things that can only be "played with" and "collected."
We continue to expand into a presence that goes beyond that and influences people's lifestyles and values.
"MEDICOM TOY TOKYO" continues to expand the significance of the existence of toys.
We will reconsider our questions in the heart of Tokyo, an experimental city that is always unfinished, and disseminate new possibilities to the whole world.

In the center of the store, which has expanded the sales area by approximately 25% and is more open,
A huge "experiment table" with a total length of about 8 meters has been set up.
Beyond the framework of traditional antenna shops, we also offer experimental products and ideas.
We aim to become an open laboratory where chemical reactions born from the real atmosphere of Tokyo can be formed.

In search of the next possibilities for “Medicom Toy”――
“MEDICOM TOY TOKYO” where “toys” generate “questions” and “questions” continue to generate “toys”.
Please look forward to the unpredictable developments!

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Store name: MEDICOM TOY TOKYO
Opening date: Saturday, August 23, 2025
Address: Manani Building 1F, 37-10 Udagawa-cho, Shibuya-ku, Tokyo
Phone: 03-3467-7676 *From Saturday, August 23rd
Business hours: 11:00-20:00
Regular holidays: Irregular holidays

For details on the lineup and sales of opening commemorative items, please visit
We will inform you on Friday, August 15th.
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